'The most influential thinker, in my life, has been the psychologist Richard Nisbett. He basically gave me my view of the world.'-Malcolm Gladwell"One of the world's leading thinkers" Daily TelegraphWhen Richard Nisbett showed an animated underwater scene to his American students, they zeroed in on a big fish swimming among smaller fish. Japanese subjects, on the other hand, made observations abou..
Many scientific and philosophical ideas are so powerful that they can be applied to our lives to help us think smarter and more effectively about our behaviour and the world around us. Surprisingly, many of these ideas remain unknown to most of us. Drawing on his own groundbreaking research, Richard Nisbett presents these ideas in clear and accessible detail to offer a tool kit for better thinking..